Food & beverage manufacturers
Food NPD that moves from brief to launch by itself.
Customer briefs, bench samples, shelf-life testing, factory trials & label checks all depend on somebody else. Launchglass moves each new product through the gates you define, asks R&D, QA, purchasing & sales for their part at the right moment, chases what’s overdue, and shows what every launch is waiting on.
The problem
Every new product waits on somebody. Usually nobody knows who.
Briefs arrive faster than they’re decided.
Customer requests, retailer briefs & internal ideas all land in one inbox, and whoever asks loudest gets the samples.
A trial can’t start until QA says so.
Shelf-life results, the allergen review, costing, the spec sheet — each from a different person, each chased by hand.
Nobody can say which launches are at risk.
The customer asks for a date, and finding out means walking the plant.
The solution
Your gates, your criteria. Launchglass runs them on every product.
Gates with real criteria
A product can’t move to factory trial until that gate’s fields are complete — shelf-life result recorded, allergen review ticked, costing filled in. On every product, every time.
The right person, at the right time
“When a product reaches bench samples, ask QA for the allergen review, due in 5 days.” “14 days before the trial, ask purchasing to confirm ingredients.”
One intake for every brief
Customer requests, retailer briefs & internal ideas land on one board. The team votes on what to develop next, and says why.
Specs & results on the product
Spec sheets, lab results, label proofs & photos attach to the product itself, so the trial team works from the card, not an email thread.
Customers in the loop
Give a customer a link to a board of their products, where they can view, vote & comment — and change nothing.
Cost & margin kept private
Hide costing & margin from anyone outside the core team, down to the single field.
Questions
Common questions.
What does food NPD look like in Launchglass?
A board with a stage per gate — brief, concept, bench samples, shelf-life, customer approval, factory trial, launch, or whatever yours are called — and the fields each gate needs. Start from the NPD stage-gate template and rename it to match the way you work.
Does it work with the systems we keep recipes & specs in?
Yes. Keep formulations & specs wherever they live today — Launchglass runs everything around them. Spec sheets, lab results & label proofs attach to each product, a gate can require them before the product moves on, and the right person is asked for each one at the right time.
How does Launchglass handle QA, allergen & labelling checks?
It makes them part of the gate. Add the checks your QA team needs as fields, require them before a product can move to factory trial, and Launchglass asks the right person for each one, chases it until it’s done, and keeps a history of who recorded what, and when.
Can our customers take part in development?
Yes. Share a board by link and a customer can view the products on it, vote & comment, without being able to change anything or see any other board.
How do we get started?
Get started free: the Free plan costs nothing and needs no credit card, so you can run one of your real product briefs on it starting from the spreadsheet you use today. Or book a 15-minute demo and we’ll show you it on a process like yours first.
Get started
Get started free, or let us show you.
Start on the Free plan, no credit card required, and run your first process on it. Rather see it first? Book a 15-minute demo on a process like yours.